When starting a private practice in child therapy, it is KEY to niche, or choose a speciality.
As the saying goes, "if you don't stand for anything, you'll fall for everything." If you stand for a niche in child therapy, it will be that much easier to find success in your business.
Niching can be scary for therapists just beginning their private practice journey. Many think that niching pushes out potential clients and in turn hurts their business. Believe it or not-the opposite is the case!
If a potential client shows up to your website and they can’t tell within a few seconds who you serve, they are going to click out of your page ASAP. When you niche down and market clearly to your ideal client, you got their business!
So what are some profitable niches in child therapy? Today's post will identify 15 awesome niches to choose for your individual private practice!
15 Profitable Niches in Child Therapy
Autism Spectrum Disorder
Mood Disorders (Depression and Anxiety)
Obsessive Compulsive Disorder
Children in crisis (with suicidal ideation and/or homicidal ideation)
Immigrants and/or Refugees
Children in the LGBTQ+ Community
General Parenting Concerns
High Conflict Separation and Divorce, Co-Parenting, and/or Court Ordered Counseling
Trauma and Abuse
Infant Mental Health Age Group (ages 0-3)
Early Childhood Age Group (ages 3-6)
School Age Group (ages 6-10)
But what niche do you choose? Is there one that is more profitable than another?
The most profitable niche is the one that you choose! Choose one and go for it! The good news is that you don't have to pick a niche and stick to it for the rest of your career! Change happens and that's okay!
Until next time, Play On!